Cairo, Egypt– Marketing and advertising powerhouse Hut Republic has proudly participated in the official launch of A40, the flagship business district within the groundbreaking Mukattam Corniche development. Developed by Scope Properties, A40 marks the first phase of this transformative mega-project set to redefine Cairo’s commercial and urban landscape.
A New Era for Business in CairoPositioned as "The Ultimate Business District," A40 promises a state-of-the-art ecosystem for corporations, startups, and entrepreneurs. The development integrates smart infrastructure, sustainable design, and premium amenities, aligning with Egypt’s vision for modern, future-ready urban hubs.
Hut Republic’s Strategic ContributionAs a key partner in the project’s launch, Hut Republic leveraged its expertise in brand strategy, digital marketing, and experiential campaigns to position A40 as a premier destination for business innovation. Their work included:
• Brand storytelling to highlight A40’s unique value proposition.
• Multi-channel marketing campaigns targeting investors and enterprises.
• Event activation for the high-profile launch ceremony.
Mukattam Corniche: A Mega-Project in MotionA40 is the first milestone in the larger Mukattam Corniche development, a mixed-use urban masterpiece poised to become a global benchmark for integrated living, working, and leisure.
"We’re honored to collaborate with Scope Properties on this visionary project. A40 isn’t just a business district—it’s a catalyst for Egypt’s economic future." Mohab Shebl, CEO of Hut Republic.